In 1957, a Russian diamond cutter named Lazare Kaplan developed a process for cutting oval shaped diamonds that is still used today. Known as a “fancy shape”, oval diamonds are growing in popularity thanks to A-listers like Hailey Bieber and Blake Lively, wearing the look proudly. A variation on the round brilliant, which is the most popular diamond shape in the world, an oval diamond engagement ring is a beautiful twist on classic elegance that any bride-to-be would love.